Branding
25 January, 2023
Benzinga is a leading financial media platform providing real-time news, stock market analysis, cryptocurrency insights, fintech updates, and personal finance resources. With millions of daily visitors, Benzinga required a high-performance, scalable, and seamless digital experience to support its growing audience.
To meet these demands, we developed a modern and efficient platform by integrating WordPress and Laravel APIs for robust backend management, while using ReactJS and Next.js for a high-speed, interactive frontend. The project involved data synchronization, content automation, API integrations, and performance optimization to ensure a seamless financial news delivery system.
ReactJS & Next.js enabled a high-speed, dynamic frontend.
Caching & CDN strategies improved page load times.
PWA & AMP integration optimized the mobile experience.
Custom Gutenberg blocks for streamlined content publishing.
Solr-powered search for fast, accurate financial data retrieval.
Geo-targeted advertisements for personalized user engagement.
AMP integration for fast-loading mobile pages.
Structured schema for enhanced search visibility.
Optimized meta & content for higher rankings.
300% improvement in website speed – Load time reduced from 6s to under 2s.
Higher search rankings – Organic traffic increased by 40%.
Better engagement & retention – Improved UI led to longer session durations.
The creativity and professionalism shown by Rovex exceeded our expectations. Their design transformed our brand, and the results speak for themselves.
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